3 things I wish someone told me when starting my business

Going into business can be scary, but it’s even scarier when you feel like everyone else around you has it all figured it out.


When I decided to launch my first business, I was lucky to have a partner that really pushed me to go before I would have otherwise thought I was ready. If it had been up to me, I’d probably still be planning the perfect launch four years later.


That’s why I want to share with you three things you should know before starting a business. Ultimately, three things I wish someone told me when starting my business.



IF IT FEELS LIKE IT’S GOING TO MAKE OR BREAK YOUR BUSINESS, IT’S NOT.


Early on, everything feels like the most important decision of your life. When to launch, what events to sponsor, what items NEED to be released, and so on.


It’s easy to get caught up in thinking every decision matters more than it does. Being able to look back on majorly stressful decisions now, I realize they were never going to make or break us as a company.


You can make the wrong call, and you can still succeed. More often than not, you’ll find out things work out just in the way they’re supposed to. And if they don’t, you usually learn a lesson that was more valuable than if you’d been successful the first time.


80% IS ALWAYS GOING TO BE BETTER THAN PERFECT.


I’ve always been a perfectionist, and I won’t lie, it’s helped get us to where we are. But this year, there’s been one reminder in the back of my head that’s been getting us to the next step: “strive for 80%, not perfection.”


Not only has it been helping us grow, but it’s also helped me to reclaim some “me” time and more specifically some sense of sanity.⠀⠀


Sometimes this means giving the task to someone else and still being able to breathe if it’s not done EXACTLY how you wanted it, or it’s learning to let go when certain small details just aren’t going to come together. The time you can waste on making things perfect, things you’ll be the only one to notice, is infinite. Just don’t do it.⠀⠀


JUST BECAUSE YOU CAN DO IT DOESN’T MEAN SOMEONE ELSE SHOULDN’T.


I’ve learned to hack my way through a lot of things, but recognizing others’ abilities to do it better when possible has been life changing. I’ve spent so many hours making a graphic or a video happen, and it’s been great to challenge myself with these skill sets, but it’s not always the most effective way for us to tackle a problem.


Sharing the workload allows others to grow and lets you move on to the next project. It forces you to step back and work on the business as opposed to always working in the business. You’ll also be surprised and excited to see these other people will often do it better than you.


No matter what stage you may be in your business, there’s always room to relax. Whether it’s learning to not fixate on decisions, striving for 80%, or letting someone else take over a task, forgive yourself a little and just enjoy the damn thing.

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ABOUT MAL

I built a global six-figure business and it almost killed me. Now I help others build without burnout.

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Mallory Rowan 2019